I've not written a blog for a long time; life seemed to have got in the way. I thought lockdown would give me more time to think and reflect, but that hasn't been the case!
I'm not going to lie, the minute lockdown hit, and the seriousness of Covid-19 came to light, I panicked! My business is based around entertaining, DJing, to sometimes over 1000 people, how could I survive?
After a few days of panic, and having serious words with myself, it didn't take long for my business and marketing mind to kick in; and I realised it's not all about survival; it's also about adapting and most importantly, communication.
Once I had made contact with some of the most amazing couples who I have ever worked with and put in place a plan B for their weddings, not forgetting all my lovely corporate clients and my fabulous agents, I had the chance to think about how I could go forward and create a concept for my business that would work during the pandemic and still entertain people safely.
Luckily my husband is very tech